Charlotte Prive X WaterAid


Over 6 million Ghanaians lack access to safe water and 18 million lack access to improved sanitation. The lack of water and sanitation have negative effects on all aspects of life, social status, economic opportunities and overall well-being. For women and girls, no access to sanitation means, less time spent in school, less time developing or pursuing livelihood activities, no dignity, no privacy and no safety- they often wait until dark to find a place to defecate. Universal access to water and sanitation will put an end to these practises and enable women and young girls to play their rightful role in the development of Ghana.

Our mission is to transform lives of the poorest and most marginalised by improving their access to water, sanitation and hygiene. WaterAid’s vision is of a world where, everyone, everywhere has safe water, sanitation and hygiene (WASH) by 2030.  As we embark on our ambitious new journey we are focused on accelerating progress towards universal access to WASH, driving significant changes necessary to ensuring we leave no one behind.

The partnership

WaterAid Ghana is proud to announce its new innovative campaign ‘Fashion4Change’, a partnership with Charlotte Prive, a made-in- Ghana upscale ready-to- wear fashion brand.  The Fashion house has created an exclusive collection which will help WaterAid Ghana reach more people with access to water, sanitation and hygiene. The campaign will be launched with a fashion show on the 21st September, Mhoseenu Labonne (next to Metro TV). The show will feature the exclusive ‘Fashion4Change’ collection designed by Charlotte Prive in aid of WaterAid.  Participants will hear more about the WASH crisis in Ghana, they will witness the first viewing of the exclusive collection, and critically they will be given the opportunity to be the first to purchase items, thus supporting our quest for universal access.

Creating impact

Charlotte Prive has been inspired by WaterAid vision and is joining the race in ensuring everyone everywhere has access to water and sanitation by 2030.  All proceeds from the Charlotte X WaterAid collection will be given to enable WaterAid Ghana reach more people with water, sanitation and hygiene services.

 Did you know?

We are WaterAid

Our vision: a world where everyone, everywhere has safe water, sanitation and hygiene


 Water Sanitation & hygiene Impact
Is a human right


one in three schools have no clean water or toilets, having a detrimental impact on education

6 Million Ghanaians living without water


Globally women and children spend 200 million hours

everyday collecting water


One in ten children have no clean water at home, and girls in particular spend hours walking to collect water, leaving little time for education, keeping them trapped in poverty and stopping them reaching their potential.

87% of the population in Ghana practise open defection


Over 4,000 children under the age of five die by a lack of safe water, sanitation and poor hygiene


52% of schools in Ghana do not have adequate toilets


Poor sanitation cost Ghana $420 million each year


Good hygiene practises are among the most effective ways to prevent the spread of common diseases

Extreme poverty cannot be eradicated without universal access to safe water, sanitation and hygiene


Everyone needs these basic services to live dignified and productive lives


Water, sanitation and hygiene under pin the success of a good education, thriving health care service and productive economy


For every $1USD spent on improving water, sanitation there is a $4USD economic return


Combing water supply, sanitation and hygiene education reduces incidences of childhood diarrhoea 95% instead of 15% with improving water quality alone


Our mission: is to transform lives of the poorest and most marginalised people by improving access to safe water, sanitation and hygiene.

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